This research aimed to explore the role of electronic communication platforms by highlighting the "ARID Scientific Platform" and its contribution to the development of scientific creativity in the Arab world. The study focused on analyzing the impact of digital tools and social media platforms in supporting scientific research and innovation. The descriptive-analytical methodology was adopted to analyze data from surveys conducted on a sample of ARID platform users, totaling 237 individuals. The significance of the research lies in deepening the understanding of how electronic communication platforms influence scientific development and innovation in the Arab world, and in providing recommendations to enhance the role of these platforms in supporting and advancing scientific research. The main hypothesis proposed that electronic communication platforms have no impact on the development of scientific creativity. Statistical data analysis was employed to test this hypothesis, and the results showed a significant increase in the level of support provided by these platforms for scientific work, thereby indicating a statistically significant improvement in the development of scientific creativity. Furthermore, a strong positive relationship was observed between the use of the ARID platform and the enhancement of scientific creativity, highlighting the importance of these tools in supporting and promoting scientific research.Based on these findings, the research recommended encouraging more interaction and participation on similar platforms, in addition to enhancing training and education on using them effectively as one of the tools of digital media to support scientific research.